DO-PUB-04 · EXTERIOR / CAMPAIGN

Najd Entry Color Study

A concept study exploring a modern Saudi palette for an architectural entrance sequence.

RiyadhExteriorCampaign

Approved public project story

DESIGN STORY

Color with
a clear role.

The challenge

Express regional warmth without relying on literal historic references.

Design direction

Clay rose, warm sand and a muted green inspired by landscape rather than decoration.

How the palette works

The palette uses regional associations in a contemporary way. Color is assigned by architectural role, keeping the composition controlled and suitable for translation to real projects.

PROJECT PALETTE

Selected colors
and their roles.

Jazeera color names and codes are shown for project presentation. Screen swatches are approximate; final selection should use approved physical samples.

Main